Program 408


Paula Conway is a well-known entrepreneur, communications and branding expert and author. In 1997, Astonish founder Paula Conway opened up her first office on 42nd Street in the John Houseman Theatre. Still a graduate student at Columbia University — and having served as a Broadway Press Agent with Richard Kornberg Associates and Boneau/Bryan-Brown — Paula began representing creative clients including The Broadway Kids, the Kathie Lee Gifford Christmas Special and The Church of Stop Shopping.

Initially a freelance writer for Good Housekeeping magazine, Paula has since contributed to The New York Times, New York Post, New York Daily News, Boston Herald, The Robb Report, and In Style magazine among many. Her first book, The Beauty BUYble: The Best Beauty Products for 2007 was released in November, 2006. Paula’s second book, The Everything Calorie Counting Cookbook, was published by Adams Media in 2008.  Paula published three consecutive books: Throw a True Blood Party,  and two editions of Dead Sexy: The Walking Dead Fan Guide to Zombie Style, Beauty Parties and a Ghoul Lurching UnLifestyle.

For American Airlines, Astonish has produced a web-based TV Show, Secret Spots & Hidden Gems, and unique travel and lifestyle content for AA websites worldwide under Conway Confidential.   Astonish currently creates content under the Conway Confidential brand for the New York Daily News.

Paula was an intern in the White House under George W. Bush senior, and again briefly under the administration of William Jefferson Clinton.  She holds an M.F.A. from Columbia University, and a B.A. from New York University. Astonish is the culmination of years of creative work in entertainment, public relations, publishing, writing, and producing. Although Astonish may look like a PR firm, in reality, it is a strategic media agency whose founder is an eclectic entrepreneur and sought after speaker.

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