Program 297

Frances Reimers is the Founder of Firestater, a personal brand consultancy located in Alexandria, VA. Firestarter helps athletes, celebrities, and professional service providers to develop, manage, enhance, and protect a key professional asset: their personal brands. Frances is also the host of “Let’s Talk Personal,” a weekly radio show on WLVS that focuses on personal branding and living in an online world.

Frances is a popular speaker for organizations across the country, including Virginia Tech’s Department of Communications where she guest lectures each semester. Frances currently serves on the Board of Directors for The Child & Family Network Center. She is also on the Advisory Boards for the Columbia Lighthouse for the Blind and the National Foundation to End Senior Hunger (NFESH). Frances was recently featured last year in an advertorial in the Washington Business Journal, has contributed to an article in the March 2014 edition of O Magazine, and was featured on CNN’s Live with Piers Morgan. Frances is a 2016 recipient of the Alexandria Chamber of Commerce’s 40 Under 40 award.

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